The Secret of HEMA (2012) is a documentary title in English. On MovieLinkBD you get the full story, cast, rating, official trailer and where to watch The Secret of HEMA online in HD.
The Secret of HEMA — Storyline
This documentary takes an economic perspective, painting a candid picture of how the Dutch chain store HEMA has had to adapt to modern times and globalization to continue as a major player on the highly competitive retail market. It's all about expansion, even as far as China. But do foreign countries really need quintessentially Dutch concepts such as uniform pricing, the classic HEMA smoked sausages and timeless ladies' dresses? Chinese filmmaker Yan Ting Yuen, who came to the Netherlands at the age of six, followed the passionate CEO for a year, trying to find out what makes HEMA so unique. It turns out to be about more than just smoked sausages, as shown by the success of the new stores in France, where customers stuff their baskets with coffee mugs and Dutch syrup waffles.
Cast & Crew
- Director: Yan Ting Yuen
The Secret of HEMA — Movie Details
| Release Date | 2012-09-26 |
| Genre | Documentary |
| Language | English |
| Country | China, Netherlands |
| Rating | 6/10 (1 votes) |
Frequently Asked Questions
What is The Secret of HEMA about? This documentary takes an economic perspective, painting a candid picture of how the Dutch chain store HEMA has had to adapt to modern times and globalization t…
Who directed The Secret of HEMA? Yan Ting Yuen.
Where can I watch The Secret of HEMA? See the Where to Watch section above for current streaming options.
